Monster, one of the UK's most popular energy drink brands, has added two new products to its existing portfolio with the announcement of Monster Assualt and Monster Energy 'The Doctor.' Monster ...

Adnams is supporting the 500th Anniversary of Trinity House with a special limited-edition neck label design for its Lighthouse beer. Adnams Lighthouse is a light 3.4% abv golden beer with a ...

Buffalo Trace bourbon is inviting bartenders to put their flair for drinks innovation to the test by competing to win a trip to the Buffalo Trace Distillery in Kentucky in ...

Britvic has brought back its popular J20 Pear Gold this summer as a limited edition, following huge consumer demand for the drink. An exotic mix of Pear and Guava, J20 Pear ...

Bombay Sapphire gin has found the World's Most Imaginative Bartender, the brand has announced following an extensive global search which attracted more than 3,500 applications. The competition came to a climax ...

Lucozade Sport has announced a new on-pack promotion that will see the brand giving its customers free spots kits and equipment from August onwards. The promotion called 'The Kit Out Project' ...

Irn-Bru has released an impassioned and cinematic advert to celebrate the arrival of the Commonwealth Games in Glasgow. The video, called IRN In Our Blood, features a good-humored narrative talking about ...

TV creation Keith Lemon will be appearing on the bottle of the UK's original alcopop Hooch, manufacturer's have revealed. The character, who is played by comedian Leigh Francis, is best known ...

Strongbow has launched its latest advert, a slight change in direction from its popular Earn It campaign, but with a similar message conveying the rewards of hard work. In the advert, ...

Rekorderlig has continued its tradition for launching new cider flavours during the summer with the announcement of its latest variety, Rekorderlig Apple and Guava flavoured cider. Guava, a fruit usually linked ...