Coca-Cola is continuing to tackle the problem of obesity with a new string of adverts following a successful launch of a health-conscious US promotion in January.
The most recent advert focuses on the options soft drinks fans have available to them – showing them a range of activities they can do whilst still enjoying their favourite drink.
Highlighting Coca-Cola’s efforts to offer zero calorie alternatives to their favourite sugared Coca-Cola drinks, Coca-Cola illustrates that if you don’t want to exercise you don’t have to compromise on flavour – just have a Coke Zero or Diet Coke instead of the full sugar Coca-Cola.
The Happy Calories adverts have already hit UK screens and will run for the next few months.
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