Eisberg, the popular alcohol-free wine brand has updated the look of its packaging with a contemporary new look that keeps it in-line with its many alcoholic competitors.
The wine has improved its image to give it even more appeal and make it a credible alternative to alcoholic wine, in addition to making the labelling clearer for consumers.
Eisberg non-alcoholic wine comes in several ranges, including a Cabernet Sauvignon, Chardonnay, Risesling and a Rose, all of which will benefit from the new-look bottles.
Speaking on behalf of the Eisberg wine brand, Fran Draper said: “The new look bottle has been designed to reflect the needs of our consumer.
“In store, our drinkers want access to product information quickly and easily, and at home they want a bottle that looks as good on the table as a usual, high quality bottle of wine.”
Eisberg wine is working hard to educate the consumer and convince regular wine drinkers of the many benefits to removing alcohol from their regular intake, or at least lowering consumption. One initiative will very much play a big part in the new labelling, which features a QR code directing people to online content related to this subject when scanned with a smartphone.