"My old website was going downhill so I signed up with Improve My Search Ranking and six months later we are on every page at the top - I thoroughly recommend this company to anyone who is thinking about improving their SEO - Josh has been fantastic." - Paul, Founder of PR Solar Window Films.
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PR Solar Window Film Ltd, are experts in window film installation for homes and businesses. They work throughout the UK, installing window films that reduce glare, give you more privacy and offer you additional insulation.
Back in 2018, their SEO was thriving and they was receiving lots of business. However, all of a sudden their rankings dramatically dropped and business started to dry up.
The team here at Improve My Search Ranking devised a plan to recover PR Solar's rankings and increase their online presence. Through a number of different strategies including off-page SEO and on-page technical SEO, we're glad to say that within 6 months PR Solar are back on top!
The first step in starting our SEO campaign was to learn about the business. We studied the business's core services, identified and analysed the competitors and researched into the real estate industry as a whole.
Arguably the most important aspect, we begun our SEO campaign by researching thoroughly into various different types of keywords to target. We used a number of different tools to explore short term and long term keyword opportunities which would allow us increase the total search visibility across the board.
Whilst looking at the 'window film' based keywords, we considered: the monthly search volume, the current ranking position, the competitiveness of the keyword and more.
Once the keywords were established, we used our specialist tracking software to monitor our progression.
After the best keywords had been selected, we focused our attention on optimising the website's technical aspects. Firstly, we carried out a full on-site technical audit and created a report which mentioned various on-site issues which could be negatively affecting the client's SEO.
Our technical team then went ahead and fixed the issues that had been found. This included either removing the issues completely or updating areas with the latest SEO best practices to help build a well optimised foundation which we continually developed as the campaign matured.
Once we had finished making the technical changes, we switched our sights onto a high quality link acquisition strategy for the website. This consisted of us acquiring high quality backlinks through editorial content placements, a number of press releases and building a high number of citation sources. This helped the website improve its Domain Authority which increased the site's potential to rank in Google.
After 6 months of strategic work, here's a glance at some of our current keyword rankings:
Do you own a business and would like to receive more inbound calls and website enquiries? Then get in touch with us today and we can help you increase your online presence through our SEO Services...
"We have driven hundreds of thousands of 'wallet out, ready to buy' visitors to our client's websites. We'd love to see if we could do the same for you."